If you're like me, you've been searching your local Walmarts for the white Walmart Hauler. Finally, the Gray Hauler, Chick Hicks Hauler and Mack Haulers have been showing up in Orlando and around the country. The question is, "Where is the Walmart Hauler?!" Again, I am endlessly dumbfounded by the lack of product in stores.
Yesterday, a friend went into a Walmart and told me it was well stocked with Haulers and Oversized Cars. I went to that same store today, and the shelves were literally bare! This is the norm for Disney Pixar's Cars. New stock is sold in hours and is lucky to last a day. Who is making the stupid decisions that keep the store shelves empty? You have the "Hottest" toy line in the world and don't come close to meeting consumer/collector demand! I've complained about this to every entity involved with Cars for the last two years. I've told Mattel this, Disney this, Walmart this, Target this, Toys R Us this, and other collectors this.
I've been told that part of keeping the line going strong entails a strategy of keeping the product scarce. I think it is only a useful marketing strategy to a point. If people feel you are artificially keeping supply scarce to create demand, you do nothing but upset collectors, lose credibility and ultimately damage sales. The Haulers and Oversized should have been stocked in abundance during November and December. Instead, even though Walmart advertised the Oversized for $5.00 in their Black Friday circular, most stores never had them! Additionally, the Haulers never showed up until the last week or so. So, again I ask, "Where is the Walmart Hauler?"
I guess the only thing to do is "Fahgettaboudit!" Then like Presto does magic (Pixar reference for you fans), the Walmart Hauler will appear when you least expect it! Tah-Dah!!
Coming to Alternator Valley: Mater the Greater Prototypes will be Previewed this Friday! Subscribe to Alternator Valley so you'll be notified every time I publish another article!
http://CarsDieCastToys.Blogspot.com
Saturday, January 31, 2009
Disney Pixar Cars - Where is the Walmart Hauler
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2 comments:
Nothing out here in Memphis, Tn. when product does hit the shelf its gone in minutes. I know of some people paying off the wal mart warehouse clerk when they get in a shipment, it doesnt even make it to the floor. I hate buying on e-bay cause some folks just jack up the price and folks like me cant afford it. I dont understand it, but i have noticed Wal mart is raising prices like crazy on other toys so Im sure Disney Cars will be next.. happy hunting, if any one finds something new drop a line thanks david
Very interesting..
You have a nice article..
COOL!!!
I'll visit this site again.
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